How Food Messages Shape What You Eat

Influencer Impact

Influencers have become some of the most powerful voices in shaping what we eat, especially on platforms like TikTok and Instagram. Their food routines and product recommendations often look genuine but many are sponsored, curated, or filtered for effect. This chapter will help you understand how influencer culture can distort our food choices and teach you how to tell what’s authentic and what’s just an ad.

What to Explore:

  • What makes influencer content feel personal and trustworthy

  • How to identify signs of sponsorship or ad placement

  • How to question viral food trends with a critical lens